About Us

At Beautiful Horsemanship Products by Horse Sense, we believe that true partnership between horse and human begins with understanding, respect, and the right tools.

Founded by Janine Clarke - an equine behaviour and human development coach with over 20 years of hands-on experience - Beautiful Horsemanship Products was created when Janine couldn’t find high-quality, purpose-made equipment that met her standards. So she decided to design her own.

Our range is purpose-built—carefully crafted from premium Australian-made equestrian rope, chosen for its softness, strength, and durability. Each piece of equipment is made with the demands of real horsemanship in mind: correct length, balance, weight, and feel. Every detail matters, because every communication with your horse matters.

We know that quality gear doesn’t just look good - it supports clear communication, builds confidence, and helps you create a calm, connected partnership. Whether you’re working on the ground, riding out on the trail, or exploring liberty, you deserve equipment that feels right in your hand and offers your horse clarity and kindness.

Why Choose Beautiful Horsemanship Products?

Expertise You Can Trust
Developed by an experienced professional who understands the needs of both horse and rider.

Premium Materials
100% Australian-made rope - UV resistant, colour-fast, fully washable, and built to last.

Ethical Approach
Gentle, animal-friendly designs that prioritise your horse’s comfort and wellbeing.

Purpose-Built Products
Not just generic tack - equipment specifically designed to help you communicate clearly and effectively.

Thank you for choosing Beautiful Horsemanship Products by Horse Sense. We’re here to support you in building a more rewarding, harmonious connection with your horse - one thoughtful choice at a time.

If you have any questions about our products or how they can support your horsemanship journey, please reach out. We’d love to hear from you.